If there is an appointment that is cleverly exploited for marketing purposes, it is that of discounts offered to customers on their birthday. But to take advantage of this option, it is first of all essential that the customer himself has communicated his personal data or has revealed his date of birth. For their part, brands are inclined to give small gifts or discount coupons, free products or many small tricks offered to delight customers and above all to retain them.
Before going to discover some of the most interesting opportunities, a clarification is useful: many discounts vary over time and therefore a gift offered today could be different next year. We just have to go looking for:
What discounts and freebies in the clothing sector on your birthday
The offers and promotions offered on an online store or in a physical point of sale can be an effective tool for improvement customer acquisition and retention. For shopaholics, Victoria’s Secret is offering a 10 euro reduction on birthdays for every purchase of a minimum amount of 10 euro, as well as many other surprises. Rinascente offers a 20% discount code to spend immediately.
There is no doubt that one of the most interesting offers is that of Cisalfa: a 50% discount on a birthday item. It is therefore an excellent opportunity to buy a sports product at half the price. Speaking of sports, Decathlon and Sportland are relaunching with free time or discounts on leisure products.
Geox recognizes a 15% discount, usable from 7 days before to 7 days after the customer’s date of birth. For members of the OVS Friend loyalty program, the chain of clothing stores offers a 20% discount to be used on the occasion of the birthday. 10 euro discount that can be spent on a minimum of 50 euro and a gift to be collected directly in the store for Lovable..
Even H&M and Zara offer a discount on purchases made on birthdays. Policies often vary and as a result constant attention must be paid.CopyAMP code
What discounts and gifts in the food sector on your birthday
On the food side, the chain of hyperal supermarkets gives a cake to collect on their birthday to all customers in possession of the gold card. Grom and Gelateria della Palma offer free ice cream. Pasticceria Martesana or Pasticceria Gualtiero Marchesi do not hold back and give customers who celebrate their birthday a free cake or a discount on sweets in pastry shops. Free coffee in cafés such as Lavazza or Caffè Sant’Eustachio.
Free on the acheese purchase in specialized shops such as Formaggeria della Piana or Formaggeria del Buon gusto. Free on the purchase of breakfast products at the Martesana pastry shop and the Gualtiero Marchesi pastry shop.